What is the main purpose of an elevator pitch?

The main purpose of an elevator pitch is to outline qualifications briefly. An elevator pitch is designed to succinctly convey key information about oneself or a concept in a short amount of time—typically what would be feasible during a brief elevator ride. This concise format allows individuals to present their skills, experiences, and what they can offer to a potential employer, client, or networking contact effectively.

By focusing on the essential aspects of their qualifications, individuals can capture the listener's interest and make a memorable impression, paving the way for further conversation or networking opportunities. This emphasis on clarity and brevity helps ensure that the most important points are communicated without overwhelming the listener.